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In 2013 DA Clothing was founded by music producer Daniel 2Dark, in a bid to create high end streetwear, that is unique and edgy.  After 10 years in the music industry producing for well known artists, such as Shola Ama, Jamelia, Sean Kingston and Amerie to name a few, Daniel decided to turn his hand to fashion after being frustrated with the lack of originality of men's streetwear.

He started the brand to create high end streetwear that is not just designed in the UK, but manufactured in the UK with British-made fabrics. DA Clothing launched in 2014 beginning as a small boutique, handmade to order business.  Following the success of the streetwear on instagram, coupled with some high profile customers the brand successfully launched internationally in 2016 and in 2017 the brand continue to grow their following.

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